Creativity=recombination, Jedi editionPosted: December 26, 2012 Filed under: behavioral economics, cognition, innovation, intellectual property, psychology 11 Comments
Where do great ideas come from? A popular notion among creativity experts is that recombination of preexisting ideas in a new context is the form that most if not all creativity takes. One more datum: Courtesy of my lovely wife, it seems that George Lucas may have been voguing, so to speak, when he came up with one of his most iconic images.
As a musician, I have always borrowed from my favorite artists and made it my own by putting in my own spices into the mix.
Interesting piece. There’s actually a four part film series about this: everythingisaremix.info
Lucas’ famous introductions were pilfered, but not from Vogue. They actually mimic the intro text to the Flash Gordon serials.
I think the “long time ago” and “far, far, away” come from the Vogue ad, not Flash Gordon, although the latter did have the tilted-perspective writing fading into the distance (which the ad may also have been copying).
The original 1977 Star Wars was stuffed with material borrowed from other movies and stories. Wouldn’t be surprising if they also borrowed from print advertising.
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